LED billboard tower

Developer Michael Simpkins plans to build a 633′ 3-sided tower in Overtown which would be covered with moving LED billboards as large as 30,000 sq. ft. each.  This gigantic eyesore could be visible as far as 25 miles away in every direction, including from I-95, I-395, and the Dolphin Expressway, and shining in through nearby windows 24-7.  The developer has reached a deal with SEOPW CRA.  Miami21 allows for media towers visible from 395 with approval required only from the executive director of the CRA, but legislation has been proposed which would close this loophole and commissioners gave preliminary approval at the first reading.  Whether this change would retroactively affect the tower is also under discussion.


LED billboard tower – related posts on uel.org

Scenic Miami has been active on this issue; check out their website

Uncertainty once again surrounds Miami Innovation Tower after vote

Miami Herald 6/25/15

Miami commissioners on Thursday gave preliminary approval to a measure that would strike a section of the Miami 21 zoning code that allows for “media towers” in the Park West and Overtown redevelopment area. The law has been on the books in different variations for about 13 years, and was used by developer Michael Simkins in planning and designing his 633-foot Miami Innovation Tower as the centerpiece of a proposed 10-acre technology district.

At the urging of Mayor Tomás Regalado, commissioners voted 4 to 1 to repeal the language enabling media towers near Overtown, with CRA Chairman Keon Hardemon casting the dissenting vote. When Hardemon asked his colleagues to include language clarifying that Simkins’ project wouldn’t be affected by the change, the other commissioners declined.

New laws could complicate plans for Miami billboard tower

Miami Herald 6/24/15

One proposal before commissioners would repeal the section of the city’s Miami 21 zoning code allowing for the Park West media tower. That proposal is offered in tandem with a second piece of legislation that administrators say would give them more power over media towers in Park West and Overtown by moving regulatory language into the city’s code of ordinances. (Critics believe it would actually loosen restrictions.)  A third piece of legislation by Miami’s mayor would place a four-month moratorium on media tower permits.

Miami Innovation Tower pushes for building permit

The Real Deal 6/24/15

Miami’s Planning and Zoning Appeals Board signed off on Tuesday on Mayor Tomas Regalado’s plan that makes it harder for developers to erect so-called media towers like the 633-foot observation high-rise Michael Simkins wants to build in the city’s Overtown neighborhood.

Innovation Tower, Let’s Stop It

The Grove Guy 6/7/15

Broadcasting commercials 24/7 from a 600-foot tower in downtown Miami, it will make tens of millions of dollars a year for Simkins.  It will make Miami look stupid for the rest of the century.

On June 25th and June 29th, there will be two meetings in which our city commissioners will decide if this travesty gets built or not. Call or e-mail the mayor and everyone sitting on the Miami city commission.

Developer wants to build massive LED advertising tower in Overtown

Miami New Times 4/23/15

Simkins wants to use the land in Miami’s historically black neighborhood to build a 633-foot “media tower” covered with gigantic LED billboards. Neighborhood preservationists and activists are already crying foul over the plans.

Developer plans twisting, 633-foot LED billboard tower in Miami

Miami Herald 4/23/15

A Miami Beach developer has struck a multi-million-dollar deal with a Miami redevelopment agency to build a skyscraper equipped with enormous, Las Vegas-style LED billboards.

Michael Simkins wants to build a 633-foot, three-sided tower that twists upward from a pedestal to heights taller than the Space Needle. Each wall will bear a sign as large as 30,000 square feet that flashes static and animated advertisements at up to one per every six seconds, shining 24-7 over I-95, I-395 and the Dolphin Expressway.

Combined, the five billboards included in the project — including two on the pedestal over a pedestrian promenade — stretch about two acres. They can be seen from north, south, east and west.





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